New Market Entry
De-risk your expansion. Get the on-the-ground intelligence you need to navigate local competition, regulations, and culture for a successful launch.
Author: IMN
Updated: November 26, 2025
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Superior intelligence consumed in less time = better decisions + more productivity + time saved + outsized outcomes.
In the right hands, IMN can be a game-changer for your personal, team, organisational & portfolio performance.
*Disclaimer: This calculator provides an estimate for illustrative purposes only. Actual savings and gains will vary based on multiple factors. This is guidance, not a scientific guarantee of results. For some users, savings/gains could be much higher, and for others much lower.
How IMN Can Transform Your Success
IMN is your ultimate business intelligence on autopilot; a cutting-edge business intelligence software designed to elevate your strategy by identifying trends and deepening your understanding. This predictive analytics tool works as a lifelong companion, scanning millions of data points to deliver time-saving insights without the need for daily prompts or constant fine-tuning.
By leveraging our predictive analysis capabilities, professionals can transform data into actionable strategies, making our business intelligence software an essential asset for sustainable growth. With fully personalised, actionable guidance based on best practices and case studies, our predictive analytics tool is designed for endless use cases, from professional growth to personal life. This is more than a tool; it's a strategic partner you can silently rely on every day.
The IMN Advantage: Beyond Generic AI
How IMN compares with other BI tools and generic AI
| Feature | Generic AI | IMN |
|---|---|---|
| Data Source | Static, highly limited and often outdated source data | Latest news, internet data, scholarly papers, books, historical data, etc |
| Personalisation | Limited to conversation history (forgets your goals) | Hyper-personalised to your context, audience & goals (your personal AI) |
| Actionability | Generic or vague ideas (lacks strategic context) | Predictive, forward-looking guidance (on what to do next) |
| Cost | Huge opportunity cost in time wasted + monthly fees | Fixed, competitive subscription + massive time-cost saving |
| Time Investment | Endless daily prompting, re-prompts and context-setting | Set it up once, get daily updated insights with zero prompts |
| Automation | Manual, requires user to repeatedly initiate queries | Fully automated, works 24/7 in the background, delivers daily |
| Adaptability | Forgets context between sessions, needs re-training | Learns and adapts based on your feedback and saved insights |
Frequently Asked Questions
How can IMN help me achieve better results in my field?
IMN's AI engine analyzes real-time data from millions of sources, including emerging trends, competitor activities, and market shifts. It doesn't just show you what's currently happening; it identifies the underlying patterns and opportunities that are gaining momentum in your specific industry. This allows you to make strategic decisions that feel informed and ahead of the curve.
Can IMN help me increase my revenue or business growth?
Yes. Business growth is a core focus. IMN helps you identify what products, services, and strategies your market is responding to. It provides strategic guidance on how to position your offerings effectively, identify new market opportunities, and optimize your business model. By aligning your strategy with market opportunities, you can build a more sustainable and profitable business.
How is IMN different from using ChatGPT for business insights?
While ChatGPT is a powerful general-purpose tool, it lacks real-time market context and deep personalization. IMN is a specialized intelligence platform. It is continuously trained on your unique profile—your industry, your competitors, your goals. The insights it delivers are not just generic suggestions but tailored strategic recommendations grounded in what is happening in your specific market, right now.
Is IMN difficult to use for someone without technical expertise?
Not at all. IMN is designed for busy professionals, not data scientists. The setup takes just a few minutes, where you tell the AI about your goals and context. After that, you receive a simple, easy-to-read briefing every day. It's about giving you powerful insights without the complexity, allowing you to focus on what you do best: executing your strategy.
Key Challenges for
Cultural Missteps
Launching a product or marketing campaign that fails to resonate or, worse, offends local cultural norms.
Navigating Local Bureaucracy
Underestimating the complexity of local regulations, permits, and business practices.
Underestimating Local Competition
Failing to appreciate the strength and capabilities of established local players in the new market.
The Challenge
Entering a new market is one of the most exciting and riskiest ventures a company can undertake. You're not just launching a product; you're entering a complex ecosystem with its own unique culture, competitors, and rules of the game. The first 100 days are critical, and a single misstep can set you back months or even lead to failure.
Your Strategic Advantage
IMN is your local market entry guide. We act as your on-the-ground intelligence team, providing the crucial insights you need to navigate an unfamiliar landscape. We help you understand the local consumer, the competitive dynamics, and the regulatory hurdles, enabling you to launch with confidence and avoid costly mistakes.
Personalised Market Intelligence (PMI)
Understand the purchasing habits and media consumption of local consumers. Identify and profile the key local competitors and their strategies. Track changes in local business regulations, import tariffs, and licensing requirements.
Personalised Strategic Guidance (PSG)
Receive guidance on adapting your product, branding, and marketing messages for local cultural nuances. Get recommendations on the most effective distribution channels and potential local partners. Identify potential risks and develop mitigation strategies for your launch plan.
How IMN Empowers New Market Entry
Launch with the wisdom of a local.
Avoid Costly Cultural Blunders
Ensure your brand and message resonate with local consumers by understanding their unique values and preferences.
Navigate the Local Landscape
Understand the key local competitors, suppliers, and potential partners to build a robust local ecosystem.
Accelerate Time-to-Market
Reduce uncertainty and make faster, more confident decisions with a clear, data-driven view of the market.
A Day in the Life with IMN
08:00 AM: Launch Briefing
Your IMN briefing for your target market in Brazil flags a viral social media trend that is heavily influencing youth fashion. It also notes a local competitor has just launched a major price promotion.
11:00 AM: Marketing Sync
You share the trend with your local marketing agency. They immediately see an opportunity to create a quick, reactive social media campaign to tap into the trend, making your brand feel relevant and local from day one.
14:00 PM: Pricing Decision
Armed with the intelligence about the competitor's promotion, you make an informed decision to hold your price, focusing your messaging on superior quality rather than getting drawn into a price war.
See Who Else IMN Can Help:
Make Your Launch a Landmark
Enter new markets with the deep local intelligence you need to compete and win from day one.
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IMN is one of the most powerful business intelligence software solutions you may ever use. Select your personal or team subscription, and get your first personalised briefing in minutes.