Cutting Through the Noise to Find the Signal
In today's information-saturated world, the challenge isn't a lack of data, but an overabundance of noise. Personalised Market Intelligence (PMI) is IMN's solution. It's the analytical engine that sifts through millions of global data points—news articles, financial reports, social media trends, competitor announcements, and more—to find the signals that are uniquely relevant to you.
PMI understands your industry, your company, your role, and your specific challenges and competitors. Instead of presenting you with a generic newsfeed, it synthesizes information to answer the question: 'What's happening in the world that could impact my business?'
Every PMI summary is a condensed, high-level overview of a critical development. It's designed for rapid consumption, giving you the essential facts in seconds. Should you need to delve deeper, you can expand the summary to get a more detailed report, complete with source links. It’s the most efficient way to stay informed and aware without the manual effort of traditional market research.
Think of PMI as your personal team of analysts, working 24/7 to ensure you never miss a critical development. It provides the essential foundation of awareness upon which effective strategy is built. This is the intelligence that fuels the recommendations you'll find in your Personalised Strategic Guidance (PSG).